Vertical Focus
Education Marketing 2.0:
Where data and technology
meets creativity
Education Marketing 2.0:
Where data and technology
meets creativity
Throughout the unprecedented increase in access to technology and a pandemic that threatened to end physical classrooms, the education industry constantly adapted to incorporate new technology and explore new opportunities. The audience, however, is evolving too. Our approach in this dynamic space has been a calculated blend of research, analysis and empathic storytelling.
Generating Leads
Our campaigns create quality leads. The holistic approach involves everything from in-depth testing to application development and everything that it takes for higher conversions.
Strategy
Highly engaging and relatable content targeted at scientifically curated demographics. Micro-moments based insight-driven strategy that hones in on the target audience.
Gamification
Making education fun by introducing gamification to marketing.
Channels
Focused on the right channels for the right demographics. Captivating, bite-sized content on social media develops brand presence and spreads the message where it matters.
Taking Education Marketing one step further into the Metaverse!
We revolutionized education marketing by introducing always-on omnichannel
digital campaigns that include gamification.
Melbourne Polytechnic
A campaign to generate website traffic and conversions involving everything from authentic student testimonials to a tremendously successful web-based game. The targeted goals were met alongside further positive outcomes.
Marshall Cavendish
A global website was developed to provide resources and study materials to children at every school level. The platform has promoted academic success for individuals all over the world for almost 60 years. Their informative study material has benefited students in 14 languages and over 85 countries in a wide range of subjects.
CA ANZ
Digital audit to identify the market potential and digital landscape for the Chartered Accountants Australia & New Zealand (CA ANZ). Based on the learnings, a digital strategy was developed and executed to assist CA ANZ in expanding its market presence in Malaysia while also developing a sustainable pipeline of registrations.
ACCA
An always-on content strategy augmented by impactful campaigns that boost awareness and reach every relevant demographic; from students to parents and working professionals. Gamification of education through ACCA FinHack and ACCA Escape the Challenge, which are digital platform-based competitions for university students and school children that proved successful as Sri Lanka’s first virtual hackathons in the education sphere.
Contact us
Contact Us to learn more about Pharma
Marketing and how we can help you
with the most effective marketing strategy.
